How to avoid SEO penalties in algorithm-stricken industries

How to avoid SEO penalties in algorithm-stricken industries

Last Updated on January 18, 2025 by Admin   When trying to rank on Google through search engine optimization, there are some industries which are far more competitive and prone to algorithm updates than others. Industries such as casinos, insurance, loans, hosting, and FX are highly competitive, and many seo practitioners will turn to black […]

How to safeguard your privacy while building your digital business

How to safeguard your privacy while building your digital business

Last Updated on January 18, 2025 by Admin   30-second summary: The need to become a public persona in order to be a successful business owner is overrated Contrary to popular belief, it is possible to create an anonymous digital entity while using a majority of efficient marketing strategies The problem arises when you already […]

Why we’re hardwired to believe SEO myths (and how to spot them!)

Why we're hardwired to believe SEO myths (and how to spot them!)

Last Updated on January 18, 2025 by Admin   Give someone a fish and they’ll EAT for one day. Teach someone to fish and they’ll EAT for a lifetime. Yes, that’s an seo pun. It’s also the goal of this article. If you pop into either of the fantastic seo communities on Twitter or LinkedIn, […]

TikTok Suspends Planned Data Usage Policy Change Amid New EU Investigation

TikTok Suspends Planned Data Usage Policy Change Amid New EU Investigation

Last Updated on January 18, 2025 by Admin TikTok has announced the suspension of a planned change to its data usage policy following the launch of a formal investigation by the European Union. The investigation, led by the Irish Data Protection Commission (DPC), aims to determine whether TikTok’s proposed changes comply with the bloc’s strict […]

Understanding the three awareness stages of your online audience

Understanding the three awareness stages of your online audience

Last Updated on January 18, 2025 by Admin   30-second summary: Are you confident about how your target consumer moves in the three stages, awareness, consideration, and decision? A website that features content only suited to the first stage of awareness will struggle to convert, whereas a site only focused on conversions may struggle to […]

Instagram Tests New ‘Notes’ Shelf in IG Direct, Ads on User Profiles

Instagram Tests New 'Notes' Shelf in IG Direct, Ads on User Profiles

Last Updated on January 18, 2025 by Admin Instagram is constantly evolving, and two recent developments have caught the attention of users and industry observers: 1. “Notes” Shelf in IG Direct: What it is: Instagram is testing a dedicated “Notes” shelf within the Direct Messages inbox. This shelf will allow users to share short, text-based […]

Instagram Launches Initial Test of New ‘Creator Marketplace’ Influencer Discovery Platform

Instagram Launches Initial Test of New 'Creator Marketplace' Influencer Discovery Platform

Last Updated on January 18, 2025 by Admin Instagram Launches Initial Test of New ‘Creator Marketplace’ Influencer Discovery Platform Instagram is taking a significant step towards streamlining influencer marketing with the initial test launch of its new “Creator Marketplace.” This platform aims to connect brands with relevant creators more efficiently, offering a dedicated space for […]

Twitter Shares New Insights into Evolving Gaming Discussion in the App

Twitter Shares New Insights into Evolving Gaming Discussion in the App

Last Updated on January 18, 2025 by Admin Twitter has recently shared new insights into the evolving nature of gaming discussions on the platform. These findings offer valuable data for developers, marketers, and anyone interested in understanding the intersection of gaming and social media. Key Takeaways: Beyond Reviews and Spoilers: While game reviews and spoiler […]

Three critical keyword research trends you must embrace

Three critical keyword research trends you must embrace

Last Updated on January 18, 2025 by Admin   30-second summary: Exact-match keywords are useful for researching patterns and trends but not so much for optimization purposes When optimizing for keywords, optimize for intent and solve problems, don’t just match your page to the keyword Brand-driven keywords should be your top priority because you cannot […]