TikTok Publishes New Guide on the Effective Use of Audio for Marketing Campaigns

TikTok, the dynamic and ever-growing social media platform, has firmly established itself as a major force in the world of digital marketing. With over 1 billion active users globally, TikTok offers a unique space for brands to connect with their audiences through short-form video content. One of the platform’s key features that sets it apart […]
Meta Calls on Oversight Board to Review its Approach to COVID Misinformation

In recent years, social media platforms have faced intense scrutiny over their handling of misinformation, particularly concerning public health topics like COVID-19. One of the most controversial areas of misinformation has been the spread of false or misleading information about the pandemic, vaccines, and public health measures. Meta, the parent company of Facebook, Instagram, and […]
YouTube Launches New ‘Creator Safety Center’ to Help Creators Manage Unwanted Attention

As the digital landscape continues to evolve, content creators are playing an increasingly central role in shaping how we consume information, entertainment, and education. YouTube, one of the largest platforms for video sharing, is home to millions of creators who engage with vast audiences globally. However, with this visibility comes a significant amount of unwanted […]
LinkedIn Continues to See ‘Record Levels’ of Engagement and Sessions Growth

LinkedIn, the world’s leading professional networking platform, has consistently evolved to meet the needs of both job seekers and businesses alike. Over the past few years, LinkedIn has been enhancing its features to not only provide career opportunities but also to foster professional growth, thought leadership, and networking on a global scale. Recently, the platform […]
Meta Publishes New Guide on How to Get Started with Reels, and How to Improve Reels Performance

In the world of social media, video content has emerged as a dominant force, and Meta (formerly Facebook) has been quick to capitalize on this trend with Reels—its short-form video feature available on both Instagram and Facebook. Reels provides users and businesses with a powerful tool to create engaging, bite-sized content that can reach massive […]
Instagram’s Chief Explains the Latest Changes in the App Following User Backlash

Instagram, one of the most popular social media platforms in the world, has faced significant criticism over the years for making frequent changes to its user experience and content algorithms. These changes often stir up backlash, especially from content creators, businesses, and regular users who are invested in the platform’s workings. From the introduction of […]
Meta Launches New Video Series to Explore the Coming Opportunities of the Metaverse

Meta, the tech giant formerly known as Facebook, has been making waves in the digital landscape with its ambitious vision for the metaverse—a virtual world that integrates augmented reality (AR), virtual reality (VR), and other immersive technologies to create a fully realized, interconnected online experience. As part of its ongoing efforts to shape the future […]
Pinterest Shares New insights into Key Shopping Trends and Events Leading into the Holiday Season

The holiday season is one of the most crucial times of the year for brands, retailers, and e-commerce businesses. With consumers spending billions of dollars on gifts, experiences, and decor, it’s a time when businesses need to be at their best to capture attention and drive sales. As shopping habits continue to evolve, particularly in […]
Meta Launches Music Revenue Sharing Program, Enabling Creators to Add Licensed Music to their Content

Meta has unveiled a groundbreaking initiative that’s poised to revolutionize how creators use music in their content. The new Music Revenue Sharing program empowers creators across Facebook, Instagram, and Reels to seamlessly integrate licensed music into their videos, stories, and live streams. This isn’t just about adding a soundtrack; it’s about unlocking a new era […]
Meta Launches Updated Safety Guide for Athletes Ahead of Major Sporting Events

Meta has recently launched an updated safety guide for athletes, designed to provide valuable resources and tools to navigate the complexities of social media during major sporting events. This move comes as a proactive measure to protect athletes from online abuse and harassment, ensuring a safer and more positive experience both on and off the […]