Pinterest Shares New insights into Key Shopping Trends and Events Leading into the Holiday Season

The holiday season is one of the most crucial times of the year for brands, retailers, and e-commerce businesses. With consumers spending billions of dollars on gifts, experiences, and decor, it’s a time when businesses need to be at their best to capture attention and drive sales. As shopping habits continue to evolve, particularly in […]
Meta Launches Music Revenue Sharing Program, Enabling Creators to Add Licensed Music to their Content

Meta has unveiled a groundbreaking initiative that’s poised to revolutionize how creators use music in their content. The new Music Revenue Sharing program empowers creators across Facebook, Instagram, and Reels to seamlessly integrate licensed music into their videos, stories, and live streams. This isn’t just about adding a soundtrack; it’s about unlocking a new era […]
Meta Launches Updated Safety Guide for Athletes Ahead of Major Sporting Events

Meta has recently launched an updated safety guide for athletes, designed to provide valuable resources and tools to navigate the complexities of social media during major sporting events. This move comes as a proactive measure to protect athletes from online abuse and harassment, ensuring a safer and more positive experience both on and off the […]
Twitter Adds Hashtag Discovery to Communities to Help Improve Engagement

Twitter has introduced a new feature designed to enhance engagement within its Communities: Hashtag Discovery. This update aims to make it easier for users to discover and participate in relevant conversations within specific communities. How it Works: Identifying Top Hashtags: Twitter analyzes the tweets within each community and identifies the most frequently used hashtags. Displaying […]
Instagram Users Call for the App to Stop Trying to Be Like TikTok, with Kylie Jenner Joining the Push

Instagram, the once-photo-centric platform that revolutionized social media, has faced increasing criticism for its recent shift toward short-form video content in an attempt to mimic TikTok. The pushback reached a boiling point when high-profile figures like Kylie Jenner and Kim Kardashian joined the movement urging Instagram to return to its roots. This public outcry highlights […]
20 Key Insights from TopRank’s 2022 B2B Influencer Marketing Report

In the fast-paced world of B2B marketing, influencer marketing has emerged as one of the most effective strategies for building trust, engaging audiences, and driving meaningful business results. TopRank’s 2022 B2B Influencer Marketing Report offers valuable insights into the current state of this marketing approach. By analyzing data, trends, and key takeaways, we’ve compiled 20 […]
Snapchat Shares New Insights into How it Can Drive Stronger Connections for Brands

Snapchat has recently shared valuable insights into how brands can leverage the platform to foster deeper connections with their target audience. Recognizing the evolving landscape of social media, Snapchat emphasizes the importance of authenticity, creativity, and community building. Key Takeaways for Brands: Embrace Authenticity: Snapchatters value genuine interactions. Brands should avoid overly polished or scripted […]
8 Content Marketing Metrics You Should Actually Care About

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Meta Adds New ‘Mature’ Content Classifications for Horizon Worlds

Meta is doubling down on its efforts to ensure that its virtual reality platform, Horizon Worlds, remains both engaging and safe for its growing community. As part of this mission, Meta has introduced new ‘Mature’ content classifications to give creators more control over the type of experiences they offer while helping users navigate and choose […]