Pinterest Shares New Insights into the Impact of Banning Weight Loss Ads in the App

Pinterest Shares New Insights into the Impact of Banning Weight Loss Ads in the App

Pinterest, the visual discovery platform, has shared new insights into the impact of its decision to ban weight loss ads from the platform. This move, a first for a major social media platform, aimed to create a more body-positive and inclusive environment for users. Key Findings: Shift in Search Behavior: Searches related to “weight loss” […]

TikTok Adds New Inventory Filters to Ensure Safe Ad Placement in the App

TikTok Adds New Inventory Filters to Ensure Safe Ad Placement in the App

TikTok has announced the addition of new inventory filters to its advertising platform, providing advertisers with greater control over where their ads appear within the app. This move aims to bolster brand safety and ensure that ads are placed alongside content that aligns with advertisers’ values and target audiences. Key Enhancements: Category Exclusion: Advertisers can […]

New Research Looks at the Rising Online Video Trend in 2025

New Research Looks at the Rising Online Video Trend

In 2025, online video isn’t just a trend – it’s the dominant force in digital media consumption. New research paints a vivid picture of this ever-evolving landscape, highlighting key trends shaping the future of online video: 1. Short-Form Reigns Supreme: TikTok’s Influence: The rise of TikTok has solidified the dominance of short-form video content. Platforms […]

Meta Publishes New Video Planning Guide for Marketers

Meta Publishes New Video Planning Guide for Marketers

Meta has recently published a comprehensive “Video Planning and Buying Guide” designed to equip marketers with the knowledge and strategies needed to effectively leverage video across its platforms. This guide comes at a time when video content is increasingly dominating social media feeds, making it a crucial tool for businesses to connect with their audiences. […]

4 Online Video Editing Apps to Make Better Social Media Content [Infographic]

4 Online Video Editing Apps to Make Better Social Media Content [Infographic]

  Are you looking for ways to improve your social media content? Want to add video to your strategy but not sure where to start? The team from Giraffe Social Media share their recommended video editing apps in this infographic. Here’s who makes their list: 1.Canva 2.Jitter 3.Wave 4.ChipChamp Check out the infographic below for more.  

Instagram’s Testing AR Elements in Stories and NFT Display Features

Instagram's Testing AR Elements in Stories and NFT Display Features

  AR sticker elements on Instagram – what would that look like? Looks like we’ll soon find out, with Instagram testing new AR stickers and text within Stories, which would enable you to place 3D objects into real world scenes. As you can see in these examples, shared by app researcher Alessandro Paluzzi, Instagram’s developing […]