How a testing model is driving SEAT and CUPRA’s search marketing performance

“Will we ever be able to put search marketing strategy in the driver’s seat?” This is almost every search marketer’s dilemma as the community continues to remain at the mercy of Google’s algorithms and updates. SEAT S.A, the Barcelona-based multinational automaker part of the Volkswagen group have innovated a testing model that is driving growth […]

Instagram’s Testing AR Elements in Stories and NFT Display Features

  AR sticker elements on Instagram – what would that look like? Looks like we’ll soon find out, with Instagram testing new AR stickers and text within Stories, which would enable you to place 3D objects into real world scenes. As you can see in these examples, shared by app researcher Alessandro Paluzzi, Instagram’s developing […]